Website Content Creation
Content is crucial and can make a big difference in the technologies and layout design of your website. For example, if you have a lot of images, your website developer and designer should compress images without losing quality and will need to be concerned with download speed. Or if you have a lot of text based information, you need to have good organization and a search.
Collecting the content for a website is a big job! Don’t underestimate your contribution and time. And don’t skimp on internal organization. Give your web designer the information in an organized manner and it will make the development much easier and the final product much better. Too often, content comes in late as chunks and pieces causing the website to grow in order to accommodate after thoughts and miscommunications. Design is much better when you know what your designing for. Give your web designer content up front and in final form.
- Do you have images or existing text copy you want to use? Who will write it?
- Where will these come from? Who will get them into electronic form? Print materials (like brochures or other traditional marketing materials)? Do you have high or low resolution files?
- Do you have an existing logo?
- Are you happy with your existing logo or are you looking to change your corporate image? Now is a good time to consider redoing an old logo. Start fresh with a website can keep marketing momentum moving.
- Can you deliver an inventory file (Excel or CSV) of products with description and prices?