Destination MarketingWaikoloa Beach Resort is the biggest resort destination on the Kohala Coast. The resort boasts two accommodations locations, the Waikoloa Beach Marriott, the Hilton Waikoloa Village; two shopping destinations, Queens’ MarketPlace and the Kings’ Shops; two PGA Golf Courses, the Kings’ Course and the Beach Course. All of these attractions are surrounded by an entire playground of natural wonders – Aneohelomalu Bay, Achline Ponds, and the Kings’ Trail and set in the best weather in the world.Event MarketingThe Resort attracts world class entertainment, hosting big name live concerts, food and wine festivals, local hula and musical talent that attract desirable FIT travelers. Diversified AudiencesThe website had to conveyed the truly unique environment, atmosphere and offerings of Waikoloa Beach Resort. The diversified resort is ideal for several visitor demographics. With a birds eye perspective we marketed the best features, attractions and qualities of the destination.Families | Groups & Weddings | Luxury Travellers | Kama’ainaUmbrella BrandingEach tenant in Waikoloa Beach Resort plays an important contribution to its market value. Their uniform and professional representation on the website makes WBR stand out as a leading resort destination. Small details can inspire upon visitors, giving them with lasting brand impressions.Retaining QualityPerpetuating the destination into the future is dependent upon retaining quality talent to fill the stores, restaurants and event space. Entertainers, entrepreneurs and corporations make Waikoloa Beach Resort their choice of location. Attracting quality means setting a high standard of excellence in marketing, presentation, customer service and kulena.